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Monster Beverage Corporation · MNST

How Monster Energy makes money

Monster Energy brought in $8.3 billion in revenue in 2025 and kept $1.9 billion as profit: $22.97 of every $100. Its biggest source of money was Monster energy drinks, at $7.7 billion (92% of the total).

From Monster Energy's Form 10-K for the year ended December 31, 2025. Page updated November 8, 2026.

Revenue$8.3 billion2025
Operating profit$2.4 billion29.2% of revenue
Net profit$1.9 billion$22.97 of every $100
Employees6,891$1.20 million revenue each

Out of every $100 Monster Energy took in, it kept

$22.97profit
$0$100 in sales

Where Monster Energy's money comes from. 3 lines in its 10‑K.

Monster energy drinks$7.7B92% of total
Strategic brandsConcentrate brands$469M6% of total
Alcohol brands$135M2% of total

6 years of Monster Energy's revenue and profit.

2020$1.4B2021$1.4B2022$1.2B2023$1.6B2024$1.5B2025$1.9B
Revenue (on top of each bar)Net profit (under each year)

Fiscal years as Monster Energy reports them; the latest ended December 31, 2025. Profit is net income.

Quick answers about Monster Energy.

How does Monster Energy make money?

Monster sells energy drinks to bottlers and distributors, mostly Coca-Cola bottlers. The biggest line in its latest 10-K is Monster energy drinks ($7.7 billion).

How much money does Monster Energy make a year?

$8.3 billion in revenue in 2025, and $1.9 billion in net profit. That's up 11% from the year before.

Is Monster Energy profitable?

Yes. Monster Energy made $1.9 billion in net profit in 2025, which is $22.97 of every $100 it took in.

How many employees does Monster Energy have?

About 6,891 employees as of December 31, 2025. That works out to $1.20 million in revenue per employee.

Is Monster Energy growing?

Yes. Revenue went from $4.6 billion in 2020 to $8.3 billion in 2025, up 80%.

Compare Monster Energy.

Source: Monster Beverage Corporation, annual report on Form 10-K for the fiscal year ended December 31, 2025, filed with the SEC on February 27, 2026.

Revenue, profit and the breakdowns are the numbers the company reported in that filing (its XBRL data). Profit means net income; "operating profit" means operating income. Nothing on this page is estimated.