The Business Study
Pinterest, Inc. · PINSHow Pinterest makes money
Pinterest brought in $4.2 billion in revenue in 2025 and kept $417 million as profit: $9.87 of every $100.
From Pinterest's Form 10-K for the year ended December 31, 2025. Page updated November 8, 2026.
Out of every $100 Pinterest took in, it kept
6 years of Pinterest's revenue and profit.
Fiscal years as Pinterest reports them; the latest ended December 31, 2025. Profit is net income.
Quick answers about Pinterest.
How does Pinterest make money?
Pinterest makes its money from ads.
How much money does Pinterest make a year?
$4.2 billion in revenue in 2025, and $417 million in net profit. That's up 16% from the year before.
Is Pinterest profitable?
Yes. Pinterest made $417 million in net profit in 2025, which is $9.87 of every $100 it took in. It lost money in 2020, 2022, 2023.
How many employees does Pinterest have?
About 5,265 full-time employees as of December 31, 2025. That works out to $801,855 in revenue per employee.
Is Pinterest growing?
Yes. Revenue went from $1.7 billion in 2020 to $4.2 billion in 2025, up 149%.
Compare Pinterest.
Compare
Pinterest vs Google
Pick any two companies and see who makes more.
CompareCompare
Pinterest vs Meta
Pick any two companies and see who makes more.
CompareCompare
Pinterest vs Snapchat
Pick any two companies and see who makes more.
CompareSource: Pinterest, Inc., annual report on Form 10-K for the fiscal year ended December 31, 2025, filed with the SEC on February 12, 2026.
Revenue, profit and the breakdowns are the numbers the company reported in that filing (its XBRL data). Profit means net income; "operating profit" means operating income. Nothing on this page is estimated.