The Business Study
Planet Fitness, Inc. · PLNTHow Planet Fitness makes money
Planet Fitness brought in $1.3 billion in revenue in 2025 and kept $219 million as profit: $16.55 of every $100. Its biggest source of money was Company-owned gyms, at $546 million (41% of the total).
From Planet Fitness' Form 10-K for the year ended December 31, 2025. Page updated November 8, 2026.
Out of every $100 Planet Fitness took in, it kept
Where Planet Fitness' money comes from. 4 lines in its 10‑K.
6 years of Planet Fitness' revenue and profit.
Fiscal years as Planet Fitness reports them; the latest ended December 31, 2025. Profit is net income.
Quick answers about Planet Fitness.
How does Planet Fitness make money?
Planet Fitness earns membership dues at its own gyms, plus franchise royalties and equipment sold to franchisees. The biggest line in its latest 10-K is Company-owned gyms ($546 million).
How much money does Planet Fitness make a year?
$1.3 billion in revenue in 2025, and $219 million in net profit. That's up 12% from the year before.
Is Planet Fitness profitable?
Yes. Planet Fitness made $219 million in net profit in 2025, which is $16.55 of every $100 it took in. It lost money in 2020.
Is Planet Fitness growing?
Yes. Revenue went from $407 million in 2020 to $1.3 billion in 2025, up 226%.
Compare Planet Fitness.
Source: Planet Fitness, Inc., annual report on Form 10-K for the fiscal year ended December 31, 2025, filed with the SEC on February 25, 2026.
Revenue, profit and the breakdowns are the numbers the company reported in that filing (its XBRL data). Profit means net income; "operating profit" means operating income. Nothing on this page is estimated.