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Ford vs GM: who makes more money?

Ford is bigger: $187 billion in revenue against $185 billion for GM, about 1.0 times as much. But GM keeps more of each sale: $1.46 of every $100 versus $-4.36. Across 4 rounds from their latest annual reports, GM wins 3.

From each company's latest Form 10-K: Ford (year ended December 31, 2025) and GM (year ended December 31, 2025). Page updated November 8, 2026.

1Ford
–
3GM

Revenue Money coming in

FordWins
$187 billion
GM
$185 billion

Net profit After every cost and tax

Ford
-$8.2 billion
GMWins
$2.7 billion

Kept per $100 of sales Profit margin

Ford
$-4.36
GMWins
$1.46

Growth over 5 years Revenue, first to latest year shown

Ford
+47%
GMWins
+51%

How each one makes its money.

Ford

Ford sells gas trucks and cars (Ford Blue), work vehicles and fleet services (Ford Pro), EVs (Model e), and makes car loans (Ford Credit).

Ford Blue$101B54% of total
Ford Pro$66.3B35% of total
Ford Credit$13.3B7% of total
Model e$6.7B4% of total
How Ford makes money
GM

GM makes almost all its money selling cars and trucks, plus parts, services and car loans through GM Financial.

GM North America$154B83% of total
GM Financial$17.1B9% of total
GM International$13.4B7% of total
How GM makes money

Quick answers.

Who makes more money, Ford or GM?

Ford: $187 billion in revenue against $185 billion.

Which is more profitable, Ford or GM?

GM keeps more of each dollar ($1.46 of every $100). In total profit, GM made more: $2.7 billion.

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Sources: Ford Motor Company Form 10-K and General Motors Company Form 10-K on SEC EDGAR. Fiscal years can end in different months, so each side uses its own latest year. Profit means net income.